The axiological component of the anticoncept “pseudo-healing” in Russian translations of the poem “Death and Doctor HornBook”

The aim of this article is to study the linguistic representation “pseudo-healing” anticoncept by means various figures speech on material Russian translations poem “Death and Doctor Hornbook” Robert Burns performed S.Ya. Marshak, N.N. Novich (Bakhtin) S. Sapozhnikov. urgency demonstrated attention scientists existing bioethical problem pseudo-healing in modern world, particularly linguo-conceptologists paid issue analysis phenomenon anticoncept. novelty seen from fact that value component anticoncept, expressed with help Burns, has not been an object special yet. authors conduct a deep notional provide detailed description explication axiological texts translations. concludes metaphor, hyperbole, antithesis, sarcasm, grotesque, expressive colloquial-reduced evaluative repressive words as secondary/indirect nomination are dominant verbalization Hornbook”. To achieve aims research, turned such methods conceptual analysis, contextual dictionary definitions. results research can be used for further anticoncepts other foreign writers’ works. practical lies possibility implement its courses cognitive linguistics, stylistics text interpretation, linguopoetics linguoconceptology.